Beats and Nike have joined forces for the first time, and the result is a game-changing fusion of performance, style, and technology. The Powerbeats Pro 2 – Nike Special Edition isn’t just another colour way — it’s the ultimate performance crossover, bringing together two brands that have defined sport, culture, and lifestyle for years.
In a landmark move, Beats has shared its iconic earbud real estate for the first time with a partner. The right earbud now proudly displays Nike’s signature Swoosh, while the left retains the iconic Beats “b.” It’s a subtle yet historic nod to collaboration, signalling a meeting of minds between two brands that live and breathe athleticism and street culture.
The earbuds themselves pack all the features that made the Powerbeats Pro 2 a favourite among athletes and fitness enthusiasts — only now, wrapped in Nike’s electrifying high‑energy “Volt” colour palette. The matte black, Volt-speckled charging case opens to reveal Nike’s “Just Do It” mantra printed inside the lid, a tiny detail that instantly sets the tone: these are more than headphones; they’re a performance statement.
But the Nike Special Edition isn’t just about looks. These earbuds are built for the full spectrum of movement, from the weight room to the golf course, with features designed to keep pace with the most demanding days:
- Pro-Level Sound: Adaptive Active Noise Cancelling (ANC) and Transparency mode ensure you stay fully immersed in your music or aware of your surroundings, depending on what you need.
- Biometric Integration: Built-in heart rate monitoring that syncs seamlessly with the Fitness app and Nike Run Club keeps your performance metrics at your fingertips.
- Athlete Endurance: Up to 45 hours of battery life with the charging case, and IPX4-rated sweat and water resistance, means these earbuds go wherever you go.
- Secure Fit: Signature wrap-around earhooks keep the earbuds in place, whether you’re sprinting, cycling, or perfecting your golf swing.
“This isn’t just a new colourway; it’s a collision of two brands that define performance, culture, and sports — the attributes of today’s athlete,” says Chris Thorne, CMO of Beats. “By placing the Swoosh on our hardware for the first time, we’re honouring the shared DNA of Beats and Nike — and celebrating ambassadors like LeBron James who embody both. It’s a tribute to the grit, style, and sound that push people to their limits.”
And if you thought these earbuds were serious business, Beats’ campaign proves they can also embrace humour. Longtime brand ambassador LeBron James stars in a comedic short called Keep Your Head in The Game, showing that even a basketball superstar can have less-than-perfect golf skills. The campaign illustrates a key idea: you don’t have to be flawless to play your best, especially when you have the right tools. With Powerbeats Pro 2 – Nike Special Edition in your ears, the world tunes out, leaving only focus, music, and momentum.
“When Beats and Nike come together, it’s more than just a collaboration — it’s family,” says LeBron James. “I’ve been part of the Beats journey since day one with the original Powerbeats, and Powerbeats Pro 2 represent everything I need in my daily routine, whether I’m training, recovering, or just living life. These aren’t just my go-to earbuds — they’re built for anyone who refuses to compromise on performance.”
From a lifestyle perspective, the Powerbeats Pro 2 – Nike Special Edition is a statement about how performance and everyday living can coexist. These earbuds aren’t just for elite athletes — they’re for anyone who wants to take their workouts, commutes, or creative focus sessions to the next level without sacrificing comfort or style. They merge high-tech features with a design that feels equally at home on the streets as in the gym.
The Nike Special Edition also showcases how personalisation and collaboration are shaping consumer tech. By integrating biometric monitoring, seamless app connectivity, and adaptive audio features, Beats and Nike are creating an ecosystem that responds to your body, your environment, and your day — all while looking effortlessly cool.
Available from March 20th for $399.95 AUD at Apple.com/au and select Nike and Apple Store locations, the Beats x Nike Powerbeats Pro 2 – Special Edition represents more than a limited-edition release. It’s a glimpse into the future of wearable tech: functional, stylish, and unapologetically bold.
In a world where technology often demands compromise, these earbuds prove you can have it all: performance, durability, and style. Whether you’re chasing personal bests, pushing through a tough workout, or just curating your daily soundtrack, the Powerbeats Pro 2 – Nike Special Edition reminds us that the right tools can transform not only how we move, but how we feel while doing it.
