Lots of Women Love Tech readers asked me for more technology tips to use on their computer, iPhone and iPad. I prepared a serie of simple and yet powerful tech-savvy tips for you. Today let’s talk about how to create a beautiful email signature. I am using a Mac, so this article will suit people who are using Mail on their Mac, but you can also use the basics into your Outlook emails.
What To Write On An Email Signature
– Don’t go overboard with information – less is more
– Include your name, position and business name
– Include your best contact details – usually your phone number
– You don’t need to include your email address, it’s already in the tab: From
– Add a polite formula above your name, this way you don’t have to re-type it every time you send an email
– Add your business website address
– Your business logo is one of the most important element in your email signature
– The logo size should be maximum 600px wide (mine is 500 x 75px)
– Your logo image should be in png – it’s a small file (Women Love Tech email logo is only 25kb)
– When you finish designing your logo, save it in a file, for example, Your company file name/sub folder logo/email signatures logo
– It’s better if your logo has your company’s name, because when people see some attachment to your email, they can recognised it which one is yours (womenlovetech-email-signature.png)
Insert Logo into Mail
– Go to Mail, click on Preferences and then signatures
– Select the email address you want to attach the signature
– Click on the right window
– First type your name, role, phone number, and polite phrase
– Then open the file where you saved your email signature logo
– Slowly drag the image under your details
– Attach a link into your image is very easy
– Click on your logo, it should highlight in grey (meaning you’ve selected the image)
– Then go to edit, select add link
– A small window will pop up, enter your business url, starting by http:// or https://, and click ok to save
Social Media Icons
– You can choose between typing Facebook address or adding a small social media icon instead – I thinks icons looks cute and friendly use
– Same as the logo, you should prepare your icons, in png, not too big and not too small, try not to go over 50px
– Be sure there are in a saved file (like the logo) this way you will avoid broken links
– Again same as the logo, place them one by one, use the space key on your keyboard to add some space between them
– It’s better if you add one icon, highlight add the link, space, and add the other one after
– Sometimes if the icons are too close to each other, the url links won’t work
What To Avoid
– Too many details – don’t write your life just the minimum
– If you work at home, avoid to put your personal mailing address
– Use fancy fonts – Use the fonts provided by Mail – and no comic sans!
– Using too many colors – try to use 2 colors – one basic (black or blue) and one of your logo
– Don’t include personal quotes in a business email signature
– Always test your email signature on different emails (gmail, yahoo, outlook, etc…)
– You can test your email with some free online softwares but I think it’s better if you test it yourself
– There are plenty of online software to to set up your email signature – I think it’s a bit of waste of money, if you follow these instruction, you will be fine.
– You can create email signatures as much as you want.
Personally I change regularly my email signatures, approximately every 2 or 3 months. For example when I received the IT Journalist Award Finalist I added in my email signature, a little bit of own promotion won’t kill anyone!
Featured Image: DepositPhotos
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