How Chrome’s New Shopping Insights Transforms Online Shopping

Here’s how to enhance your shopping experience with Chrome’s new shopping insights notifications for those living in the US.

In an era where digital shopping is the norm, staying informed and making better purchasing decisions have never been more crucial. Chrome’s latest feature, Shopping Insights notifications, aims to revolutionise the way we shop online by providing invaluable data right at our fingertips.

What is Shopping Insights?

Shopping Insights notifications on Chrome are designed to boost customer confidence by alerting you when a product on your favourite shopping site has a price that matches or beats the typical price from other online stores. This innovative feature is currently exclusive to the US and is automatically enabled for eligible merchants.

How It Works

Drawing from the product data you upload to Merchant Centre, Shopping Insights is integrated into the Chrome browser on desktop devices. When you visit a product page that supports Shopping Insights, a dedicated button will appear in the Chrome address bar. Clicking on this button opens the Shopping Insights panel, revealing:

  • Typical Price Range: A comparison of the product’s price with prices from other online stores.
  • Price History: A chart showing price fluctuations over the past 90 days.
  • Save and Track: An option to sign up for email alerts in case the price drops on any site.

The Benefits

For tech-savvy women, this feature offers several advantages:

  • Informed Decisions: Compare prices across different retailers effortlessly, ensuring you get the best deal.
  • Price Tracking: Stay updated on price changes and never miss out on a discount.
  • Convenience: All this information is available directly within your browser, simplifying your shopping process.

Alternatives to Consider

While Shopping Insights is a powerful tool, there are other alternatives that can further enhance your online shopping experience:

  • Price Comparison Websites: Sites like PriceGrabber and Shopzilla allow you to compare prices across multiple retailers.
  • Browser Extensions: Extensions like Honey and CamelCamelCamel offer price tracking and coupon searching capabilities.
  • Mobile Apps: Apps like ShopSavvy and BuyVia provide barcode scanning and price comparison features on the go.

By leveraging these tools, you can elevate your shopping experience, ensuring you make informed, cost-effective purchases with ease. Whether using Chrome’s Shopping Insights or exploring other alternatives, the power to shop smarter is now firmly in your hands.

Robyn Foyster: A multi award-winning journalist and editor and experienced executive, Robyn Foyster has successfully led multiple companies including her own media and tech businesses. She is the editor and owner of Women Love Tech, The Carousel and Game Changers. A passionate advocate for diversity, with a strong track record of supporting and mentoring young women, Robyn is a 2023 Women Leading Tech Champion of Change finalist, 2024 finalist for the Samsung Lizzies IT Awards and 2024 Small Business Awards finalist. A regular speaker on TV, radio and podcasts, Robyn spoke on two panels for SXSW Sydney in 2023 and Intel's 2024 Sales Conference in Vietnam and AI Summit in Australia. She has been a judge for the Telstra Business Awards for 8 years. Voted one of B&T's 30 Most Powerful Women In Media, Robyn was Publisher and Editor of Australia's three biggest flagship magazines - The Weekly, Woman's Day and New Idea and a Seven Network Executive.

This website uses cookies.

Read More