How To Get Organic Growth On Your Blog Or Business Website? Well, if you are a blogger or run a small business and need to grow the traffic on your site there are some basic tips to follow that will help and the best thing of all, is it’s free.
It’s not as difficult as it seems to reach new readers or customers and it’s something that literally anyone can do, whatever your experience or budget. The only investment you really need to make is your TIME.
1. Understand Your Niche
It’s impossible to understate the importance of knowing and understanding who your niche. It’s worth spending time focusing on what your brand is all about, rather than try to be all things to all people. The best way to start doing this is to write a mission statement. Think about what you want to stand for and who you really are. Be very specific.
2. Be Consistent, and always strive for quality content
If you deliver high quality content, consistently, you will draw more organic traffic. Plus you will inspire people to share what you do and attract new readers that way. Stick to a pattern of how often you post content – is it once a day, for instance? Maybe, you need to make your updates weekly so try to do it on the same day each week. And, remember less is more. Always go for quality, not quantity.
Do the same for your newsletters, Facebook, Twitter, or Instagram posts.
3. Use Other Channels To Grow
Whether you are a blogger or business, you will find using social media to direct people back to your site and keep you font of mind absolutely vital.
Remember you attract different people in different social media feeds, including Facebook, Twitter, Pinterest, and Instagram. Meet them where they are and try to find ways to connect with them so they will follow you back. Read stories about how other successful bloggers increased their social media numbers.
4. Use SEO So You Are Easy To Find
There is no point creating great content if you don’t make it easy to find and to do that you need to learn more about SEO.
SEO helps you boost your blog or business online so people are more likely to find you. You can use tools in WordPress such as Yoast, that guides you through best practice in SEO. Yoast even offers a basic SEO training. Check it out here, https://yoast.com/cart/
5. Connect & Collaborate
Ok, so for those of you who are already up and running and you simply need to give a boost to your blog, then it’s time to start connecting with others and collaborating. Here at Women’s Love Tech, we collaborate with lots of sites including Stay At Home Mum and Women’s Agenda. We often share ideas and help promote one another.
6. Understand What’s Popular and Do More
Google Analytics is your friend and so is good data in general. It will help you understand and who your audience is, how often and when they go on your site and what they love most. So use the information wisely and keep serving up their favourite content.
Remember, Google Analytics is a powerful tool.
7. Track Your Referral Traffic
You should also look closely at Google Analytics to help find out where your traffic is coming from. This is called Referral Traffic. Similar to before, you want to explore ways to encourage more referral traffic from the sources it has come from. If you see a lot of people following you from Facebook then think about making more specially designed content from there. The same goes for Pinterest or Instagram.
8. Follow Similar Communities
Whatever area you are in, there is probably a community out there based around it already. So why not join in with them and what they are doing. Apart from anything you’ll probably enjoy mixing with like-minded people.
9. Ask Your Loyal Followers for Help
Look at your loyal followers and enlist their support. You may want to ask questions about what they’d like to see more of. Recently when I interviewed Steve Wozniak, I asked my audience what questions should I ask. To be honest, the best questions came from my audience. And, Steve Wozniak loved it, too.
So what are you waiting for? Connect with your audience NOW!