Sydney’s creative community is buzzing as Sony Scenescape takes over the White Bay Power Station this weekend. Formerly known as Sony Scene, the reimagined expo is now bigger, bolder, and brimming with opportunities for photographers, filmmakers, podcasters, and creators of all levels to sharpen their craft, test cutting-edge gear, and connect with like-minded innovators.
If you’re wondering whether it’s worth blocking out your weekend, here are five compelling reasons why Sony Scenescape deserves a spot on your calendar.
1. It’s a Playground for Creators & Photographers
Sony has spared no expense in curating an immersive program of workshops, activations, and expert-led sessions. Whether you’re a seasoned filmmaker, an up-and-coming photographer, or just curious about the latest content creation tools, Scenescape is your chance to go hands-on with Sony’s world-class line-up — from cameras and lenses to podcasting rigs and beyond.
2. A First-Ever Pre-Loved Camera Marketplace
In partnership with the Federation of Camera Clubs, this year introduces something brand new: a pre-loved buy-and-sell marketplace. Attendees can bring in gently used lenses or camera bodies, set a price with Sony’s team, and put them up for sale during the event. It’s a fantastic opportunity for newcomers to step into the high-quality camera market at a fraction of the cost — or for pros to give their gear a second life.
3. Discounts Worth the Ticket Price Alone
Let’s be real: sometimes we attend expos for the deals. And at Scenescape, those in the know have hinted at exclusive discounts on Sony TVs and other gear that far outweigh the price of admission. If upgrading your home entertainment system or adding to your creative kit is on your 2025 wish list, this could be the weekend to strike.
4. (Very) Affordable Access to Expert Knowledge
Tickets are refreshingly accessible — $59 for a weekend pass or $39 for a day pass. That fee doesn’t just get you through the door; it also unlocks a full schedule of workshops covering everything from portrait photography to advanced film techniques. Imagine being mentored by industry leaders while experimenting with the latest gear — all at the price of a nice dinner out.
5. The Visual Art on Display
Scenescape isn’t just about technology — it’s about creativity. On show are the finalists and winners of Sony’s annual photography competition, offering a visual feast of talent and storytelling. These works highlight the artistry of photographers pushing boundaries with Sony gear. If you’re craving inspiration, this exhibition is it.
Why You Shouldn’t Miss It
Whether you’re a tech enthusiast, aspiring filmmaker, content creator, or camera buff, Sony Scenescape promises a weekend of learning, networking, and hands-on fun. It’s a rare blend of artistry and innovation — and an invitation to be part of a thriving creative community.
Sony Scenescape 2025
20-21 September 2025 White Bay Power Station, Sydney
Tickets from $39