After attending London’s Le Cordon Bleu Cooking school in 2009, food blogger Phoodie started her blog in her ‘tiny, freezing apartment and cooked and ate new things day and night’. It was , she says, one of the best years of her life!
Since then, Phoodie has amassed a huge following. Women Love Tech asked her for her top tips to grow your own blog. Here’s what she said:
1 Social Media. Social Media. Social Media. What more can I say? Your presence on SM is just as important (if not more) than your presence on your actual blog!
2 Keep writing. The more you post the more people will read you. If you don’t update your blog for weeks at a time people will quickly lose interest.
3 Send your work to larger websites or blogs in your industry that write the same type of posts as you. If they republish you, your work will be exposed to their large audience and you will gain followers from that experience. Always make sure they link correctly back to both your blog and your Social Media pages. That said, be wary of writing original work purely for “exposure”, it is often overrated.
4 Attend industry events if you can. With two young kids I have always found this difficult and actually wish I could have gone to more. The reality is that the more people from your industry that you meet in real life, the more memorable your online persona will become to them.
5 Create something worthy of going viral. People love sharing online! They want to find things to share. Why not make your work such a thing? My Tim Tam Cake, Triple Peanut Butter cheesecake and the aforementioned Crepe cake are all examples of this.
Try Phoodie’s Nutella cake here.
