Developed by ethically-minded entrepreneurs, the Bsociable mobile app is aimed at Gen Y and Gen Z as an alternative to WhatsApp, SMS and Instagram to simplify the way they connect with each other.
The Bsociable app is all about making social interactions easier such as things like catching up with friends and family.
It incorporates calendars, maps, messaging and an RSVP function, all in one app.
Randeep Wasal developed the app after 18 years of career success in the corporate world and watching the evolution and impact of social media, he has contributed towards creating a world where technology and meaningful social interactions are balanced for our children, community and their future.
“We use technology to organise and bring people together,” he says. “But then once we’re together, we put our phones away to connect and create memories with our loved ones and friends. It’s about balance. Identifying when to use technology and when to switch it off.”
The concept of simplifying social interactions is already proving successful. Since its inception in October 2017, Bsociable has generated more than 7,000 users including sports clubs, youth groups using the app. And as discussions continue around the use of social media and privacy, Randeep sees Bsociable as a step in the right direction for the future use of technology.
“This is for real people looking for real connections and wanting to build memories,” he says. “We are a business built on ethics. We want people to feel protected and secure when using our app. We want to give personal space to our users and we respect their boundaries.”
This can all be summed up in Bsociable’s mission statement, which is to “accelerate the transition to a sustainable work life balance.” For more information about the story of Bsociable and how to use the app, visit www.bsociable.com
