Kim Kardashian has been part of some epic partnerships (#Kimye!). But, her latest might be one of her best. Here’s why the Kim Kardashian x Beats collab – the third of its kind – can be best summed up in KK’s own quotable words … “Because it’s iconic and I love to do iconic shit.”
Fifty (Okay Two) Shades of Grey
The newest incarnation of the “Kim Kardashian x Beats” collaboration has reimagined the Beats Pill speakers in two stunning shades: Light Grey and Dark Grey. But, as well as giving Kim Kardashian Met Gala 2024 vibes, these speakers are making noise with some seriously impressive specs.
Just like the redesigned Beats Pill, launched earlier this year, this version features up to 24 hours of battery life, USB-C charging, and Amplify Mode, which allows you to sync two speakers for an epic audio experience. Plus, it’s compatible with both iOS and Android, so you can share the sound no matter what device you’re using. Whether you’re binging on throwback episodes of Keeping Up, or hosting a Kardashian-esque bash, these speakers will make a statement.
Keeping up with Kim’s Pill Assistant
To celebrate this fabulous launch, Beats has unveiled a new campaign featuring Kim and comedian Ben Marshall titled “Kim’s Pill Assistant.” This cheeky ad offers a glimpse into a day in Kim’s life through the eyes of her “assistant,” who is on a mission to curate the perfect soundtrack for every room Kim enters. Do we hear Jam, Turn It Up (Kim’s 2011 release) playing on repeat?
A style icon sounds off
While Kim may be better know for her forays in fashion, she believes curating the sound track to life can be just as important as rocking an stylish fit. “I’m excited to be back with my Beats family and to bring two new colours to an iconic product. Music is a big part of my everyday life, from morning gym sessions to creative brainstorms, and the Beats Pill makes it that much more beautiful.”
Th Kim Kardashian x Beats Pill speakers (RRP $249.95) are currently available for purchase at Apple.com and at JB Hi Fi Stores across Australia.
