This Woman Invented Digital Tap Decals That Make Your Local Bar Look Better

By Marie-Antoinette Issa
on 20 September 2024

In an industry that has faced its share of challenges, the hospitality sector is continually evolving to keep pace with changing consumer demands and economic pressures. Enter Vertek, a game-changing company founded by dynamic wife-and-husband duo Shinae and Ryan Vergone, who are transforming how venues engage with patrons through their innovative high-definition animated digital tap decals. This pioneering solution not only enhances the visual appeal of bars, restaurants, and pubs but also opens new revenue streams through dynamic advertising.

What are digital tap decals anyway?

Vertek Digital Decals are a high definition animated digital tap decal, featuring a round 3.4″ LCD screen, built with heavy duty materials,. They are fitted with anti -condensation technology and designed to retrofit a variety of established bar fonts.

Remote-access digital bar tab decals

As founders of Vertek, Shinae and Ryan Vergone are redefining the hospitality landscape. “We take pride in partnering with leading brands and venues, transforming their spaces with captivating digital experiences,” Shinae shares. With the unique ability to earn commissions from dynamic advertising displayed on high definition screens, these decals empower venue owners to thrive in difficult times.

The animated digital decals are not just about aesthetics; they create a more engaging environment for patrons. Shinae adds, “Our vision was to develop a solution that could revolutionise how bars engage with patrons and advertisers.” This forward thinking approach has positioned Vertek at the forefront of hospitality innovation.

Vertek Digital Tap Decals

Empowering venue owners

In a climate where venue owners are seeking sustainable ways to generate income, Vertek Digital Decals offer a transformative solution. These decals do more than captivate patrons with stunning visuals; they generate additional income through strategic advertising partnerships. “This innovative approach helps venues thrive amidst economic uncertainties,” explains Ryan Vergone, the Co-Founder and Creative Director of Vertek.

The ability to feature dynamic advertisements on their digital screens allows venues to diversify their income sources. As a result, bars and restaurants can support their operations and enhance customer experience. And create a win-win situation for both venues and patrons as a result

Enhanced patron engagement and experience

One of the standout features of Vertek’s digital decals is their capacity to serve as interactive communication hubs within bars. Patrons can engage with real-time promotions, brand messages, and venue announcements directly at the bar. This immersive experience fosters customer loyalty and elevates the overall atmosphere, making visits more enjoyable and memorable.

The versatility of the animated decals allows for quick updates to graphics, ensuring that the content remains fresh and relevant. Peter Freedman, founder of Rode Microphones, describes the system as a “game changer for branding,” noting its potential to revolutionise the beverage industry.

Vertek Digital Decals are designed with the hospitality environment in mind. Featuring high-definition animated screens made from durable materials and equipped with anti-condensation technology, they seamlessly retrofit onto various bar setups. This means minimal disruption during installation, allowing venues to maintain their operations while enhancing their branding.

As Phillip, Venue Manager at Strathfield Sports Club, puts it: “Digital decals are the future. Their dynamic animations captivate customers and transform bar aesthetics. These decals are truly groundbreaking and a must-have for modern venues.”

The response to Vertek’s animated tap decals has been overwhelmingly positive. And, many venue owners reporting significant increases in customer engagement and sales. Jackson Quinn, owner of Archive Beer Boutique, shares, “We’ve seen a 25% boost in beer tap sales and tremendous interest from suppliers and patrons. Vertek’s digital decals have set us apart and elevated our venue.”

As the hospitality industry continues to adapt and evolve, innovative solutions like Vertek’s animated digital tap decals do not just enhance venue branding; they transform the way businesses operate and engage with their patrons. With Shinae and Ryan Vergone leading the charge, the future looks bright for venues seeking to thrive in a challenging landscape. As well as their customers.

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