Glen Campbell is a world-leading authority in developing remarkable leaders and organisational brands. Here, he writes for Women Love Tech about why he believes our leaders are failing us and how they can fix it.
Let’s cut to the chase and call out a massive challenge being faced in leadership everywhere. In business, politics, religion, education, sport … everywhere, and it’s getting worse.
The vast majority of people in leadership have capabilities that fall so far short of what is required they’re creating devastation and chaos not only in their own business but in the lives of everyone associated.
This is so widespread now it’s a leadership epidemic.
A global mental health study conducted on 100,000 employees between 2012 and 2014 revealed employee depression has increased by 58%, anxiety by 74%, and stress by 28%.
In Australia the cost of poor leadership is massive. A national study found that around 40% of all people suffer from stress and anxiety in the workplace and this is costing the economy and business billions of dollars every year.
The buck stops squarely with the leader on all of these challenges, and clearly what leaders are doing is not working.
So what is to be done?
While the mindset, emotional state and the ‘command & control’ leadership style causing these challenges are deeply entrenched, change can happen fast if the leader is open to a new way and willing to invest and do the work to make the change.
In an interview with Brand Twynham from Beyond Ideas I go into a great deal of detail about exactly what the problem is and how to go about fixing it. There’s a link at the bottom to listen to the whole interview.
Here are a few highlights from the interview focusing on what constitutes being a remarkable leader, in business and life…
- Discover your personal ‘why and who’. What I call your Best Self Identity. This is the basis for everything. It facilitates both clarity and focus on your own sense of being, direction and priorities.
- Attune your behaviour. Work to consistently attune your behaviours with your best self-identity and then create resonance, an energetic or vibrational connectivity with the organisation you are leading, and everyone associated.
- Tune into your organisation. Remarkable leaders are able to tune into a range of emotional states letting them empathise with others. They have a keen sense of social awareness, can detect networks and read power relationships, as well as what motivates them.
- Inspire with a clear vision. Remarkable leaders move and unite people with a compelling vision and shared sense of purpose. They are masterful influencers and know how to engender the support and allegiance of a person or group.
My view is that for a leader to be remarkable … to lead an enterprise that is meaningful, valuable and consistently successful for their employees and those they serve, they need to deeply understand that leadership works through emotions or energy.
This entails creating energetic connectivity, a multiplying factor that empowers people to be and do their best as well. And that means understanding and being able to apply key learnings from both Quantum Physics and Neuroscience. Two essential precursors for remarkable leadership.
There’s a great deal more on this unique and powerful new approach to leadership in the Beyond Ideas interview. Click on the link below.
Link to Manifesto:
http://brandheart.com.au/m/bsi-manifesto/
Links to Interview:
https://soundcloud.com/bradley-twynham-16249791/beyond-ideas-episode-1-beyond-leaderships
Find out more about Glen Campbell
Over a period of 27 years, Glen has been a Director and Chief Executive of some of the world’s best and brightest brand and communications companies like Clemenger BBDO, Saatchi & Saatchi, Leo Burnett, Love Communications and IdeaWorks.
Eight years ago, he founded Brandheart and developed unrivalled methods for Leader’s Best Self Identity and Organisational Brand Identity. In that time he has personally coached over 250 CEO’s one-on-one across 4 continents. In any given month he works with around 40 leaders and entrepreneurs and the results he is getting are nothing less than transformational.
Glen’s exceptional approach comprises a fusion of empirical leadership studies, his simple and unique leader and organisational brand identity methods, Eastern and Western philosophy, Quantum Physics, Neuroscience and over 30 years of developing renowned brands across four continents.
