How To Write A Successful & Catchy Blog Title

By Frederique Bros
on 16 November 2014

I’ve read on the internet today they are over 2 million blog posts published per day, that’s a lot! How can you guaranteed your article will stand over the crowd? The golden rule in publishing is to deliver unique and high quality content – but writing a brilliant article is not enough, you also need a catchy title to attract readers. Plus to get a successful title to increased traffic and wider audience, you also need to use SEO keywords to get a higher chance of landing in the first pages in search results.

Complicated?

Not really. There are different ways that you can come up with an attention-grabbing title, but the fundamental principles remain the same.

Personally I love blogging about technology, but I have my days I can get stuck on a title for few hours, plus English is not my first language. Based on my own 3 years blogging experience and tons of research I’ve done on the internet, here the best tips I found to help Women Love Tech not to be lost in the blogosphere. These tips are not only for bloggers but also for people who is writing online and want their articles to be clicked and shared.

How To Write A Successful & Catchy Blog Title

The beauty of a good title is its uniqueness. So be creative. Be intriguing.

Be Engaging

– Use catchy adjective words. The stronger and thought-provoking your adjectives are, the better you get people to take action.

Example of adjectives:

Snazzy / Juicy / Sizzling / Easy / Epic / Best / Damn Good / Fab / Jet-Setter / Fascinating / Unbelievable / Beautiful / Terrible / Controversial / Shocking / Fluffy / Tasty / Seductive / Fantastic / Brilliant / Top / Powerful / Attention-Grabbing / Delicious / Mouthwatering / Gorgeous / Successful / Valuable / Useful / Fantastic / Efficient / Trendy / Beautifully / Baddest / Kick-Ass / Best / Irresistible / Clever / Winning Formulas / Seriously / Disturbing / Savvy / Useless / Insane / Outrageous / Mind-blowing / Proven / Recommended

Use Numbers

Start off your title with numbers. It draws people’s attention. It’s a great way to tell your audience how much exactly they’re going to get. Studies show that digits work better than words (So instead of writing “five”, write “5”).

Keep It Short

it’s a good idea to keep it below Google’s display limit of 70 characters, The title must be concise, but at the same time descriptive. Use Meta Length to check your title count! (WordPress SEO by Yoast plugin is a must-have with meta description and titles length)

Include A Keyword

Don’t forget to include keywords for SEO and avoid jargons. I used Google Adwords Keyword Tool to find some relevant search terms with a reasonable volume.

Never Mislead

Be careful not to write a jaw-dropping headline that everyone will want to click on but that has nothing to do with the content. If the reader’s expectations aren’t met by the article, they will have a bad experience and may never come back to your blog. If your title doesn’t coincide with the main message of your post, you’ll lose credibility and tarnish your reputation.

Do Your Homework

Do your own research on the Internet, and look at your competitors. Check for strong verbs and adjectives. One of the best reference (almost like a bible for publishers) is Copyblogger. Also check this siteJust Creative, they have a list of title templates: that can help.

Read and listen to other people, but you should never lose your uniqueness in the process. Be creative!

Image: DepositPhotos

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