How To Be A Barbie Girl In A Tech World

By Marie-Antoinette Issa
on 8 August 2023

Given the buzz for all things Barbiecore (and the fact that the world’s most famous plastic doll has always been considered a style setter), it’s no surprise that a number of Barbie Tech Trends have made their way into the spotlight. Whether it’s modern inventions completely inspired by the Greta Gerwig flick. Or, rebooted versions of classic creations designed to help Ms. Mattel live her best life, here’s our wrap-up of all things Barbie Tech Trends.

Barbie writer and director Greta Gerwig (right) and Barbie star Margot Robbie, have made records with the biggest movie opening so far this year. 
Barbie writer and director Greta Gerwig (right) and Barbie star Margot Robbie, have made records with the biggest movie opening so far this year. 

All things AI

Prior to the official pink carpet campaign, viewers were teased about the magic that can happen when Barbara Millicent Roberts stars in a movie made for modern millennials. 
For example, instead of old-school approaches to publicity, one of the earliest ways that the film was promoted was through the use of the “Barbiefication” selfie generator. This AI art generator allowed fans to make Barbie movie posters with their selfies, with memes that quickly went viral. But that’s not where the application of AI ended…

As an enduring beauty icon, Barbie’s primping regime not only reflects the standards of her time but also embraces the evolving notions of self-care. For that reason, Barbie-Version-2023 would undoubtedly include a number of tech trends in her beautifying routine. 

These might include:

  • Smart Mirror: A mirror equipped with technology to analyse Barbie’s skin condition, provide personalised skincare recommendations, and even simulate different makeup looks virtually.
  • Microcurrent Facial Toning Device: A device that uses microcurrent technology to stimulate facial muscles, helping to tone and firm the skin, and reduce the appearance of fine lines. FOREO Bear has a great range of devices that lift and firm your facial muscles, and leave your skin with a super-radiant Barbie glow.
    Lift & firm your facial muscles, significantly reduce wrinkles & fine lines, and leave your skin with a super-radiant Barbie glow.
  • LED Light Therapy Mask: A mask that uses LED lights to provide different wavelengths of light therapy, promoting collagen production, reducing acne, and improving skin texture. A great example is the San Lueur Advanced LED Light Therapy Facial Mask – the world’s first LED mask that delivers all three clinically approved wavelengths at the highest optimised energy output and irradiance possible for an at-home device.
  • Ionic Hair Dryer: An advanced hair dryer – such as the ghd Helios Professional Hair Dryer in Pink Peach – that uses ionic technology to reduce frizz, enhance shine, and dry Barbie’s hair more quickly while minimising damage.

Barbie fashion goes futuristic

With the world hurtling toward innovative advances that incorporate all types of tech trends, Barbie looks set to stand at the forefront of this evolution in the fashion space. With an eye for embracing emerging fads, and applying them to her own sartorial style here are some of the ways she might effortlessly incorporate innovation and imagination into her weekly wardrobe choices. 

  • Digital Fabric Printer: Barbie might access a device that allows her to design and print custom fabrics, enabling her to create unique and personalised outfits with intricate patterns and colours.
  • A Soft Light for better fashion Selfies – Examples include the Bigsofti One, an ultra-lightweight, portable LED soft-light for better photos and videos on your phones, tablets, laptops, cameras and more.
  • Smart Closet Organiser: A digital wardrobe system that scans Barbie’s clothing items, suggests outfit combinations, and even helps her keep track of when and where she last wore an ensemble.
  • Augmented Reality Dressing Mirror: A mirror that uses augmented reality technology to superimpose virtual clothing options onto Barbie’s reflection, helping her visualise different outfits without physically trying them on.

There are a range of modern devices and technologies that would look right at home in Barbie’s Dream house – offering convenience, comfort, and creating a futuristic and connected living environment.

  • Smart Home Assistant: Barbie could have a voice-activated smart home assistant like Amazon Alexa Google Home, helping her manage tasks, play music, and control other smart devices.
  • Smart Kitchen Appliances: Smart appliances like a refrigerator with a touch screen, a voice-controlled microwave,  a coffee maker that can be programmed remotely and even a thermostat that learns Barbie’s temperature preferences and adjusts the climate in her home accordingly, optimising energy efficiency.
  • Smart Lighting: Wi-Fi-enabled smart light bulbs or smart lighting systems that allow Barbie to control the ambiance and colours of her home lighting using a smartphone app.
  • Robotic Vacuum Cleaner: A robotic vacuum that autonomously cleans Barbie’s home, saving her time and effort.

The Barbie Dream Car

Assuming Barbie’s Malibu Corvette has the essentials covered (Built-in GPS, Bluetooth for making hands-free phone calls to Ken, and adaptive cruise control), here are some other ways her car can be updated for the modern age.

  • Surround-View Camera System: Cameras placed around the car that provide a 360-degree view to aid in parking and maneuvering.
  • Gesture Control: Intuitive gesture recognition technology that allows drivers to control functions with simple hand movements.
  • Biometric Authentication: Fingerprint or facial recognition technology that can unlock the car and start the engine.
  • Driver Monitoring System: Cameras and sensors that monitor the driver’s attention level and alertness, providing warnings if signs of drowsiness are detected.

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