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Do You Snub People By Looking At Your Phone All The Time? Well Then – You’re A Phubber

Pamela Connellan by Pamela Connellan
19 September 2023
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It’s very easy to give loads of your attention to your phone and not enough to the people around you these days. It happens a lot and sometimes everyone around us is doing it. The term for this is ‘phubbing’ – which mean you’re snubbing people with your phone – and research has found it’s not good for relationships. A recent survey in Turkey found couples who reported phubbing in their marriage had less satisfaction in their relatioship overall.

We all do it sometimes but it’s just that phubbing has become far more endemic than it ever was before. Back in 2012, when the term ‘phubbing’ was coined by the advertising agency called McCann, less than half of US adults owned a smartphone. But 11 years on and everyone seems to have one and yes, we all seem to be guilty of phubbing our friends at some point.

But as we’ve said, phubbing has become such a major issue there are now online forums trying to soothe people whose partners actually check their mobile phone during sex!  This is taking phubbing to the extreme but apparently it’s not that uncommon.

Liz Wyse is an adviser at Debrett’s – the authority on British etiquette and she says when we started talking about phone etiquette in 2010 and 2011, the problems were nowhere near what we are getting today. She says: “We gave very basic guidance: ‘Put it away when you are meeting people,’ that sort of thing.”

Her advice hasn’t changed, but checking our phones has become such a compulsion that we’re doing it virtually unconsciously in many inappropriate situations, she adds.

One of the big problems when it comes to what is exactly the right thing to do with your phone is that it’s difficult to work out what’s right in each situation. For example, do you mind if someone you’re talking to lowers their eyes momentarily to look at their phone?  What about if they check their phone at the dinner table? Is it OK for you and your partner to scroll while you watch TV together?

How many of us can say honestly we’ve never used the phone in the bathroom? As Liz Wyse says, she spoke to many people about their mobile phone usage when she was writing her novel – Speak to Me – which features a woman so enraged by her husband’s attachment to his phone that she regards it as the third party in their marriage.

What upsets people so much about phubbing?

What upsets people about phubbing is the fact that it often gets worse – to the point where people find their partners are reaching for their phone when they wake up in the morning – before reaching out to them! And when someone answers their phone while they’re having sex – that has to be the ultimate phubbing offence!

So how can we change this and when is it OK to use your phone when you’re with other people?

There are specific times when it’s just not OK to be using your phone. For example, when you’re sitting at home having dinner with your loved ones, you shouldn’t be checking your phone at the same time. Diane Gottsman, an etiquette expert and the founder of the Protocol School of Texas, says: “It might be an involuntary reaction to check your phone. But then put the phone in another room. If it vibrates, we are tempted to look.”

Scrolling in the company of your pet

It’s even rude to phub your pet. As Diane says: “If the pet needs a walk and you’re on TikTok, the pet takes priority.”

But there are other times when it’s OK to scroll on your phone. For example, when you’re cuddling your cat, that’s OK, because your pet is also getting some attention.

Waking up and turning to your phone before your partner

This is a common complaint from many people and so it’s probably a good idea to not have your phone in the bedroom. You can always get an alarm clock or at least put your phone on the other side of the room. You need to pay attention to your partner before you pay attention to your phone.

Talking on your phone when on public transport

Taking a call when you’re on public transport is not a great idea. This is because, when you’re on a bus or train, it’s a confined public space so everyone else will hear your conversation. It’s fine to check your texts though as you can do this privately.

Staring at a screen while walking 

You see them every day – so many people walking down the street with their phone in their hand, talking or scrolling. You’d think this would be OK because you’re on you’re own aren’t you. But technically, you’re not really. By using your phone while walking along the street, you’re phubbing the people you pass by and often you’re accidentally bumping into people – and who knows what could happen if you trip or cross the road without looking. So, it’s best not to do this either.

In crowded city areas, it’s definitely better to stop and move to one side, where you can’t walk into anybody and finish you’re phone conversation or what you’re doing and then carry on walking.

Lowering your eyes to the phone’s screen during a conversation

Many of us do this involuntarily, when we hear a message come in or a notification. But it’s important to remember that if you do glance at your phone, this is a disconnect for the person you’re talking with. But if people just lower their eyes to their phone, there’s not much we can do about it but at least keep it to a minimum.

Scrolling while watching TV

This is fine if both of you are doing it and you’re both happy with this. But don’t do it all the time and every night. If you’re in the living room with your friends or partner, it’s better to watch the television together and enjoy you’re time together. If one of you is fiddling with your phone, that becomes rude.

Using devices in the bathroom

Taking a phone call while using the toilet isn’t a good idea and you should only do it in an emergency. Best to leave the phone out of the toilet area. Some people like to play Wordle or games like that while on the toilet and this isn’t too rude but as long as you’re not hogging the bathroom when others want to use it.

Looking at your phone at a wedding or a funeral

It’s the height of rudeness to touch your phone at a funeral. You should be paying your respects to the service.  During a wedding service, the same is true but when people get their phones out to take a phone, they may find themselves looking at their messages. But this is not acceptable – this is someone’s special day so it’s important to respect it.

For more from Women Love Tech about mobile phones, visit here.

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Tags: phubbingmobilephoneetiquettephoneetiquettephubber
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Pamela Connellan

Pamela Connellan

Pamela Connellan is a journalist specialising in writing about the tech industry and how we can work towards changing the gender bias in this industry. She has a keen love of everything tech - especially how to keep it sustainable. She also covers what's streaming, why it's interesting and where to watch it.

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