Serums Made With Mushrooms and a First Ever Connected Device. Every Excellent Feature You Need to Know About Dyson’s New Releases

By Marie-Antoinette Issa
on 16 August 2024

From cleaning to curling devices, there is not much that Dyson can not do! And, while the brand has previously avoided putting its name to a hair care product, this week’s arrival of the Dyson Chitosan range is evidence that when it comes to research and development, they were ready to (curl) and roll!

But, before you think the only thing you can add to your beauty routine is a new Pre Style Cream or Post-Style Serum (both formulated with a molecule derived from oyster mushrooms!) Dyson also announced the launch of its Dyson Airwrap i.d. multi-styler and dryer – a new and improved version of its cult 2018 airwrap hair tool, with a focus on 2024-standard tech features. As the first connected beauty device from the company this new iteration of the popular Airwrap series promises to deliver flawless curls and styling results with unprecedented ease and personalisation. With a focus on the five fanatic features below. 

H(app)y, healthy hair

At the core of the Dyson Airwrap i.d. is the innovative i.d. curl technology. Which uses Bluetooth to connect with the MyDyson app. This connectivity allows users to create a personalised hair profile, specifying details like hair type, length, and styling preferences. The app then programmes the device to deliver a custom curling routine tailored to individual needs. With a simple push of a button, the Airwrap i.d. automatically wraps, styles, and sets curls. Ensuring consistent results every time. This feature takes the guesswork out of styling and makes achieving salon-quality curls a breeze.

Beat the heat

One of the standout features of the Dyson Airwrap i.d. is its Intelligent Heat Control technology. Unlike traditional styling tools that rely solely on heat, the Airwrap i.d. uses air to create volume and curls. Significantly reducing heat damage. The device maintains a temperature below 150°C, which is optimal for protecting hair from heat-related damage while preserving its natural shine. This design ensures that users can enjoy beautiful styles without compromising hair health. Making it a game-changer for those concerned about heat damage.

Enhanced attachments

The Dyson Airwrap i.d. takes versatility to the next level with the addition of three new attachments, expanding the total to 19. These new tools include:

  • Conical Barrel. Designed for tighter, more defined curls, this barrel’s multi-directional capabilities allow users to create both clockwise and anticlockwise curls with just one tool. Its design is perfect for styling close to the root, giving hair a fuller look and more defined curls.
  • Wave+Curl Diffuser. This attachment is ideal for enhancing natural waves and curls. It disperses airflow in two distinct ways, helping to define and shape different curl patterns, whether you’re aiming for beachy waves or more structured curls.
  • Blade Concentrator. For those seeking a smoother, more polished finish, the Blade Concentrator is a must-have. It uses Coanda airflow to deliver a precise, even sheet of air, resulting in smoother and more aligned hair.

These attachments not only expand the range of styles you can achieve but also cater to all hair types and textures. Making the Airwrap i.d. a versatile tool for any styling need.

Dyson Airwrap i.d.
Dyson Chitosan

Personalised styling like a pro

User feedback played a crucial role in the development of the Airwrap i.d. Dyson’s Associate Design Manager, Low Chen Nyeow, highlighted how the focus on connectivity is designed to meet the demand for convenience. The MyDyson app doesn’t just help with initial setup; it also offers maintenance notifications and customisable heat settings. This means users can adjust temperatures based on personal comfort and receive reminders to clean the filter, ensuring the device remains in top condition.

Additionally, the inclusion of a phone or tablet holder on the presentation case lid simplifies the setup process, making it easier to connect the device and follow the app’s instructions.

Best tressed

The Dyson Airwrap i.d. doesn’t just perform well – its stylish and functional design ensures it looks great too. It’s available in two elegant colour palettes: Vinca Blue and Topaz, or Ceramic Patina and Topaz.

The Dyson Airwrap i.d. and Dyson Chitosan range will be available from August 23rd in Australia from Dyson.com.au 

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