We caught up with business strategist Michelle Broadbent to discuss productivity hacks and her new podcast Your Business Boost.
Tell us about your podcast and what is the inspiration behind it?
I created Your Business Boost podcast to show you what it’s REALLY like to build a successful business – the good, bad and the ugly – from my lived experience supporting female entrepreneurs. I take listeners behind the scenes of these businesses and share the learnings, strategies and solutions.
I often find myself listening to people giving advice on building million dollar businesses when they have never run one or sharing productivity advice they don’t follow themselves and that was enough for me to “get in the arena” as Brene Brown would say.
I cover all the essentials to boost your business and your life – from productivity and efficiency, sales, money, team, planning, accountability and personal brand. The episodes are short, actionable, realistic and relatable.
What are some of the main problems businesses you deal with face?
Loss of control over how they spend their time – this comes from having no boundaries around what they will and won’t do. As women we are notoriously good at handing over our power to others and putting our priorities last. Having firm boundaries and being ruthless with how you spend your time puts you in the driver’s seat of your life and sets the tone for how you want people to treat you.
Trying to do everything themselves – they think because their name is on the door they need to do everything themselves. We can do anything but we can not do everything. The key to success is to stay in your zone of genius and do the things that you are best at, the revenue generating activity, the things that will lead you to achieving your business goals and bring in other experts to help with the rest.
Bright Shiny Object Syndrome – one of the most wonderful qualities of entrepreneurs is that they are full of ideas. They constantly have their ear out for a better/bigger/brighter/bolder/cleverer way to do things. It is also one of their biggest causes of pain because they want to (and often try to) bring all of those ideas to life and that can distract them from their own personal goals. I am usually the voice of reason and spend my time harnessing this wonderful Entrepreneurial Spirit and help them stay true to their vision.
Describe some of your favourite hacks for productivity
Three top apps you couldn’t live without
Google Calendar, Apple Podcast, Spotify
Top advice your mentor gave you
Don’t climb the mountain until you are on it. As someone who spends much of their time forward planning, I am able to do so calmly, without catastrophizing keeping this advice in mind.
What are you currently streaming?
I have just finished It’s a Sin which was just the most incredible piece of television I have seen for a long time. I am also VERY pleased Younger is back on for a bit of light, fluffy entertainment (I’m Team Charles BTW).
YOUR BUSINESS BOOST PODCAST
Throughout her career, Michelle has helped hundreds of female entrepreneurs build successful businesses. These women are SUPER talented at what they do but you only see their highlight reel. Michelle sees everything – their highs, their lows, what works and what doesn’t.
She has created Your Business Boost podcast to share behind the scenes and show you what it’s really like to build a successful business. She shares the learnings, strategies, practical solutions and insightful advice that will help you boost your own business (and your life).
Michelle covers everything from productivity and efficiency, sales, money to staff, planning, accountability and personal brand. The episodes are short and easily digestible and most importantly, actionable!
So whether you are an established entrepreneur, thinking about starting a business or searching for some inspiration to get your life sorted, you will find something for you in this podcast.