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Women Love Tech
Home Reviews Accessories

Wearables: Bose Frames Are The Sunglasses Of The Future

Robyn Foyster by Robyn Foyster
12 April 2021
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Bose Frames are a total game changer when it comes to new wearables and it’s also a window into what is to come in the future.

Firstly, they combine the look and feel of premium protective sunglasses with … wait for it … all the functionality and performance of wireless headphones. And it doesn’t stop there. They are also the world’s first audio augmented reality platform to hit Australia.

With these stylish frames, users can stream music and information, take and make calls, and access virtual assistants from — while keeping playlists, entertainment, and conversations private.

Bose Frames
Stylish new Bose Frames which double up as headphones. Yes Really!

“Frames are both magical and practical. With the new lens options, they’re more versatile premium sunglasses.  But when you turn them on, they function like headphones, instantly connecting to your phone, contacts, the web, and all its audible content.”

Mehul Trivedi, Bose Frames Director
stylish bose frames

Bose Frames function like truly wireless headphones. For touch and voice control, an ultra-small microphone and multi-function button are embedded on the right temple for power and pairing, Siri and Google Assistant, calls and commands, or to pause and skip songs. 

rondo style bose frames
Rondo Style Bose Frames

At average listening levels, Bose Frames run up to 3.5 hours for playback and up to 12 hours on standby, and can be fully recharged in less than two hours. 

Bose Frames Robyn Foyster
Women Love Tech Editor Robyn Foyster during the Bose Frames Launch Event at Quay restaurant, Sydney

Bose Frames come in Matte Black and two universal styles — the larger (Alto) and smaller (Rondo).  They will retail for $299.95 (AUD). Frames Lens Collection non-polarised and polarised lenses will retail for $29.95 (AUD) and $49.95 (AUD), respectively.  They’re available in Australia nest June 13th.  Bose AR apps can be found in the Bose Connect app, and the iOS App Store. 

Tags: augmented realitysunglasses
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Robyn Foyster

Robyn Foyster

A multi award-winning journalist and editor and experienced executive, Robyn Foyster has successfully led multiple companies including her own media and tech businesses. She is the editor and owner of Women Love Tech, The Carousel and Game Changers. A passionate advocate for diversity, with a strong track record of supporting and mentoring young women, Robyn is a 2023 Women Leading Tech Champion of Change finalist, 2024 finalist for the Samsung Lizzies IT Awards and 2024 Small Business Awards finalist. A regular speaker on TV, radio and podcasts, Robyn spoke on two panels for SXSW Sydney in 2023 and Intel's 2024 Sales Conference in Vietnam and AI Summit in Australia. She has been a judge for the Telstra Business Awards for 8 years. Voted one of B&T's 30 Most Powerful Women In Media, Robyn was Publisher and Editor of Australia's three biggest flagship magazines - The Weekly, Woman's Day and New Idea and a Seven Network Executive.

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