Breaking News: Apple Announces Release Date of iPhone 15 and New Apple Watch

By Robyn Foyster Robyn Foyster has been verified by Muck Rack's editorial team
on 30 August 2023

The countdown for the new Apple iPhone 15 and iPhone 15 Plus and Apple Watch has begun.

Apple is staging its latest product update event on September 12, where the plan is to unveil the iPhone 15 — and rumours and early media reports suggest new features will include a bigger screen and a standardised USB-C charger.

The product launch will also include the release of the next-generation Apple Watch – and let’s hope it includes longer battery life, which is currently the biggest issue holding it back.

apple tim cook
Apple CEO Tim Cook

Wonderlust event will be held on the company’s campus on September 12 at 1 p.m. ET.

You can watch the presentation as it will be streamed online at or on the Apple TV app from Apple’s Steve Jobs Theatre in Cupertino, California. The Apple logo on the invitation is grey, blue and black, which could be a hint to the colour options. 

What to Expect from the New Apple iPhone 15

A report from Bloomberg says the devices will have the A16 chip, Dynamic Island interface and a 48-megapixel rear camera.

The iPhone 15 Pro and 15 Pro Max may have titanium frames, making them lighter, and a higher price tag. They will also sport an A17 processor.

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