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Women Love Tech
Home Apps

Picky: The App That Analyses 37,000 Skincare Products

Robyn Foyster by Robyn Foyster
1 April 2021
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If you want to check out apps, read the reviews. Here’s one about the new skincare app called Picky.

I love love love this apps. Now I know my skin type, this app really helps me with choosing a correct skin care product. I don’t have to spend much time reading ingredients when I’m shopping for my skin care product.

Recently, the founder of the app reached out to Women Love Tech and explained the offering and benefits.

“Picky analyzes over 37,000 skincare products based on ingredients to find the best products for each person’s skin type and concerns,” said Michael He, the Cofounder and VP. “The app has over 40,000 users from nearly every country who write helpful product reviews and thoughtfully answer each other’s questions.”

beauty

Picky is an app and community that finds the best skincare products for your skin type. It begins with a short quiz to find your skin type.

  1. Picky Match: Looking at each ingredient in a library of 40,000 products, Picky finds the best skincare products for your specific skin type and skin concerns, whether that be oily or dry, sensitive or resilient, vegan or cruelty-free, acne-prone, pregnancy-friendly, fragrance-free, and many more. Each product is ranked with a risk level for your skin. Descriptive reviews from real product users supplement this ingredient match.
  2. Free Skincare Products: As part of reviewer giveaways, Picky partners with skincare brands all over the world to let you try them for yourself for free. This month, some of the brands they’ve partnered with include Australian brands Blaq, Generation Skin and Flight Mode.
  3. Skincare Education: doctors, chemists, formulators and more create content on Picky’s Instagram @go.picky and in the app in order to shed light on ingredients in buzzwords in skincare, so it’s easier to sift through the marketing noise and be empowered to find the best products.

www.gopicky.com

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Robyn Foyster

Robyn Foyster

A multi award-winning journalist and editor and experienced executive, Robyn Foyster has successfully led multiple companies including her own media and tech businesses. She is the editor and owner of Women Love Tech, The Carousel and Game Changers. A passionate advocate for diversity, with a strong track record of supporting and mentoring young women, Robyn is a 2023 Women Leading Tech Champion of Change finalist, 2024 finalist for the Samsung Lizzies IT Awards and 2024 Small Business Awards finalist. A regular speaker on TV, radio and podcasts, Robyn spoke on two panels for SXSW Sydney in 2023 and Intel's 2024 Sales Conference in Vietnam and AI Summit in Australia. She has been a judge for the Telstra Business Awards for 8 years. Voted one of B&T's 30 Most Powerful Women In Media, Robyn was Publisher and Editor of Australia's three biggest flagship magazines - The Weekly, Woman's Day and New Idea and a Seven Network Executive.

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