The Best TikTok Beauty Trends That Actually Deserve Your Attention

By Women Love Tech
on 28 May 2021

Marina Tatas,  who is a shopping writer at Finder, explores the best TikTok has to offer when it comes to beauty trends.

TikTok has been around for a few years but the social media app really exploded during the pandemic. When you’re stuck at home, what better is there to do than scroll for hours watching funny and relatable content?

But why is beauty so big on TikTok? Because the nature of the platform allows creators of any size to get visibility. This means that we get to see even more talent and innovative beauty trends – more than what you usually see on Instagram and YouTube.

From subtle facelifts to chlorophyll water, if you want a round-up of the must-try TikTok beauty trends, you’ve come to the right place.

Subtle facelift


subtle face lift using makeup

♬ Originalton – Alicia Ashanti

If you want your face to look fresh and lifted, you need to start applying and blending your products in an upwards motion. This includes your concealer, blush and bronzer – and it doesn’t make a difference whether you prefer to use cream or powder.

Blending anything under the cheekbone will just drag your face down, so always think of blending upwards. We love this side-by-side view as it allows you to really see the big difference it can make.

Chlorophyll water 


Benefits in the comments ???? #chlorophyll #review #alkelane #TheChallengeAllStars #petsoftiktok #WAX

♬ original sound – Monae Aesthetics

One of the more recent beauty trends is drinking chlorophyll water, so much so that the #chlorophyll hashtag currently has over 200 million views.

Turns out, the results are too good to ignore. Users have taken to TikTok to document their journey of adding this dark green liquid into their water and drinking it everyday.

Chlorophyll works to detoxify the body, and users have reported reduced inflammation and bloating.

While we’re not making any claims, if you do want to give it a red-hot go, we recommend this one from Swisse – it comes in two delicious flavours and costs just under $30.

Gua Sha


get one get one get one get one!!! #guasha

♬ Telepatía by Kali Uchis but slowed –

Gua Sha, TikTok
Gua Sha via YouTube

Gua Sha is a popular Chinese beauty technique where you use a tool to apply pressure to the skin. It can relieve pain and tension, but can also boost blood circulation and encourage lymphatic drainage.

This is exactly why TikTok users are loving it and recording their results. If you keep up with the skincare practice consistently, you’ll start to notice your face looking less inflamed and alot more lifted.

You can pick up a gua sha from just about any beauty store now. Just make sure you’re using a cream or oil at the same time, and apply light pressure to the skin.

Soap brows


how i do my soap brows !! i just use any bar of soap and a damp lash and brow comb ????

♬ we should be lovers instead – favsoundds


soap brows, beauty
Soap brows via HelloGiggles

If you want to nail the brow lamination look without spending your hard earned cash, get yourself a bar of soap pronto. This brow technique isn’t something new technically, but it really blew up on TikTok.

Instead of using a brow gel, grab a brow comb, run it under some water and scrape it on an ordinary bar of soap. Work it through your brows and you’ll get a fluffy and lifted look that looks like it belongs on the runway.

Anything from CeraVe


I NEED THIS DOG IN MY LIFE, PRONTO ???? #duet with @wallysrescuedlife #skincarebyhyram

♬ Bad Boy – Yung Bae & bbno$ & Billy Marchiafava


Obsessed with watching skincare videos on TikTok? We have a feeling you know about or have at least watched one of Hyram’s videos. The creator has exploded on the platform, and is a big reason as to why CeraVe products are almost always sold out.

All you need to do is scroll through his page to see all the transformation videos that have garnered millions of views. His personal favourites? The Daily Moisturising Lotion which is packed with ceramides, and the Renewing SA Cleanser which is amazing for acne-prone skin.

Paula’s Choice 2% BHA Liquid Exfoliant


Reply to @libbrobertshaw12 HIGHLY REQUESTED step by step for @paulaschoice #skincare #skincareroutine #clearskin #paulaschoice #paulaschoiceskincare

♬ original sound – Amelia Olivia


Another skincare product that’s been making waves on TikTok is this chemical exfoliant from Paula’s Choice, and it’s got over 20,000 five-star reviews!

It works to remove dead skin cells, reduce blemishes and blackheads, all while keeping your skin soothed and hydrated. Seriously, the video speaks for itself.

L’Oreal Paris Infallible 24hr Fresh Wear Powder Foundation


????New viral makeup product???? #makeuptok #makeup #beauty #lorealparis #makeuptiktok #notsponsored #makeupproduct #makeupreview

♬ original sound – elijah


A number of different powder foundations have gone viral on Tiktok – including KVD Vegan Beauty – but this one just so happens to be the most accessible and affordable pick.

The Infallible Fresh Wear Powder Foundation is an absolute game changer for those with oily skin. The way this powder smooths out texture and provides impeccable coverage is unlike anything we’ve ever seen before. You’ve got to add this one to your shopping list.

Revlon Volcanic Roller


If you have oily skin YOU NEED THIS #distancedance #FYP #oilyskin #amazonfinds #revlon #whippedcoffee

♬ original sound – LooksByLexington


revlon volcanic roller, TikTok, beauty
Revlon volcanic roller via Yahoo Movies

Calling all my oily skin peeps! If you’re looking for a technique that’s going to get rid of the oil without disturbing your beautiful makeup, this product is for you.

It’s made from real volcanic stone that you gently roll over your face to absorb the excess oil. Bonus points for the fact that it comes in a super compact size, so it’s great to throw in your handbag on the go.

Glowy base thanks to Glow Recipe


My most asked question! #glowrecipe #skincare #glow #makeupfyp #fyp #glamzilla

♬ original sound – Stephanie Valentine


Are you after that perfect glowy base? Look no further than these cult products from Glow Recipe.

This TikTok user shed some much-needed light to two products in particular – the Watermelon Dew Drops and the PHA+BHA Pore-Tight Toner. Layering them on top of each other will make your skin look so reflective and glass-like – the results have to be seen to be believed. Trust us!

Revlon One-Step Hair Dryer and Volumiser


hi some of you asked how I do my hair! this is it! #shecandoit #normalpeople #foryou #fyp

♬ Say So X Whip Out The Stick – rapidsongs


Lazy girls, rejoice! TikTok users have discovered an affordable and easy-to-use hair tool that you need in your life.

All it takes is one step and one tool to get a voluminous blow-out. Simply split your hair into sections and run this hair dryer brush through your locks – you’ll be done in no time.


Marina Tatas is a shopping writer at Finder

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