Women Love Tech Meets With The Carousel

Frederique Bros
on 15 July 2015

I am always excited to meet with inspiring and successful women who has a digital business. I have had the pleasure of interviewing Robyn Foyster from The Carousel. A beautiful website for women offering expert news and advice across fashion, health, food, home, technology, parenting and travel. Let’s discover what makes Robyn a tech-savvy woman. 

Women Love Tech Meets With The Carousel

Can you give us a little background on your career to date?

I have worked for over 25 years as a journalist and TV producer, and am the founder and publisher of the lifestyle website TheCarousel.com.

Before setting up my own business, I worked as the Publisher and Editor of Australia’s three biggest flagship magazine brands – The Australian Women’s Weekly, Woman’s Day and New Idea.
As Group Publisher of Bauer Media Group’s most successful and profitable magazines, I ran Woman’s Day, Good Health, Grazia and the prestigious Hearst Magazine titles – Harper’s BAZAAR, Cosmopolitan and Madison.

Prior to that, I was Lifestyle Editor for the Seven Network’s Sunrise and Editor-In-Chief of both The Australian Women’s Weekly and New Idea.

I began my career as a copy girl at News Limited and a graduate cadet at AAP Reuters in Sydney. At age 23, I worked on Fleet Street as a feature writer and consumer columnist at the News International newspaper Today in London. I moved to Los Angeles for two years and was the US correspondent for Channel 4’s The Big Breakfast. I later returned to the UK and ran the entertainment desk for GMTV, Britain’s biggest breakfast show with a weekly audience of 16 million.

Tell us about your digital magazine, The Carousel

I set up my company Foyster Media and the website TheCarousel.com in early 2013. The Carousel website is a mobile lifestyle destination for women offering expert news and advice across fashion, health, food, home, technology, parenting and travel.

The Carousel is an innovative site, which has been designed specifically for mobile and features a unique design allowing its audience to toggle between articles and how-to videos.

What makes you aim your site at women?

I have always worked in women’s lifestyle and that’s where my interests are. Reaching out to women is what I enjoy especially when it comes to sharing stories about inspirational women.

The Carousel

Have you met some major technology problems when you were creating your business?

Massive! When someone first described me as a tech entrepreneur I was surprised. Now I love technology but it doesn’t always love me.

Would you call yourself a techno-savvy woman? and why?

Tech-savvy is a title I aspire to. I love what’s happening in technology and the way it is changing our lives – for the better. Telstra invited me to be a Telstra Business Influencer and I’m proud to be involved in that initiative.

What kind of smartphone do you have?

I love updating my phones so as soon as the new iPhone 6 was launched, I bought one.

Name 3 apps you use every day

Instagram, Twitter and Facebook. I’m also a devotee of BBCNews and Yoga Studio. Oh, and I can’t count.

What is your last Facebook status update?

Our latest posts on wearable technology. We produced these with Telstra and I’m delighted with the partnership.

Thank you Robyn for your precious time and I wish you all the best with your amazing and glamorous digital magazine. Visit today The Carousel.

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